Upcoming events

Past events

Woche der Marktforschung Webinar “Wie man komplexe Customer Journeys mithilfe von smarter Muster-Erkennung und Advanced Analytics entwirrt”

Woche der Marktforschung Webinar “Wie man komplexe Customer Journeys mithilfe von smarter Muster-Erkennung und Advanced Analytics entwirrt”

11 May 2022 Online

Join our Woche der Marktforschung webinar to learn how to better understand your customers' journeys and translate these insights into an implementable touchpoint strategy with concrete measures.

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Quirk’s London: Untangle messy consumer journeys with new pattern recognition and predictive analytics

Quirk’s London: Untangle messy consumer journeys with new pattern recognition and predictive analytics

4 May 2022 Room 4; InterContinental London – The O2

Join us at Quirks London 2022 and learn how modern analytics can unravel customer journeys and overcome weaknesses of existing research approaches.

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Sawtooth Software: Exploring the latest advanced analytics and research methodologies

Sawtooth Software: Exploring the latest advanced analytics and research methodologies

2 - 6 May 2022 Loews Portofino Bay at Universal Orlando Resort

At the Sawtooth Software Conference to, our experts shared the latest advancements in a range of choice modeling topics

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Marktforschung.de Webinar  “CONTEXT IS KING: Wie man Innovationen im realistischen Kontext testet”

Marktforschung.de Webinar “CONTEXT IS KING: Wie man Innovationen im realistischen Kontext testet”

31 March 2022 Online

Join our Marktforschung.de webinar to learn about new research solutions and best practices for testing innovations in a realistic context, for more reliable and accurate insights.

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ARF SHOPPER 2022: The impact of subscriptions on consumer behavior

ARF SHOPPER 2022: The impact of subscriptions on consumer behavior

8 March 2022 Online

We shared our latest research on the impact of subscriptions on consumer behavior. Learn about the marketing and insights implications of the subscription economy.

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TMRE: The rise of the subscription lifestyle

TMRE: The rise of the subscription lifestyle

15 November 2021 Nashville, TN

At TMRE we shared how digitally-enabled subscriptions have impacted consumer behavior and the CPG industry.

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MRS Data Analytics 2021: Pattern Recognition – Detangling the customer’s path to purchase

MRS Data Analytics 2021: Pattern Recognition – Detangling the customer’s path to purchase

14 October 2021 Online

Learn how pattern recognition modelling can unlock critical journey insights, to help brands optimize customer purchase intent.

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IIEX Latin America: Nestlé’s agile messaging approach to drive brand loyalty

IIEX Latin America: Nestlé’s agile messaging approach to drive brand loyalty

13 October 2021 Online

At IIeX Latin America we shared Nestlé's agile approach to message optimization in Brazil during the pandemic. Together with Nestlé we'll share how consumer psychology & mobile-first research drove winning claims

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BHBIA Webinar: Using Data Fusion and Choice Modeling in Segmentation

BHBIA Webinar: Using Data Fusion and Choice Modeling in Segmentation

8 October 2021 Online

Join us as we guide you through the considerations and possible ways to increase the impact of a segmentation study – from design, through execution to socialization.

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Marktforschung Webinar “Nachhaltigkeit: Die Lücke zwischen Absicht und Verhalten schließen”

Marktforschung Webinar “Nachhaltigkeit: Die Lücke zwischen Absicht und Verhalten schließen”

5 October 2021 Online

Join us at our Woche der Marktforschung webinar to learn how to close the gap between consumer's sustainable intent and actual behavior through optimized product communication and market research.

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Webinar “Decision influence modeling: Achieve more reliable pharma and consumer health product forecasts”

Webinar “Decision influence modeling: Achieve more reliable pharma and consumer health product forecasts”

23 September 2021 Online

The shift in traditional healthcare decision-making power requires pharma companies to adapt their research approach. Learn how decision influence modeling can help deliver more accurate forecasts.

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