Past events

MRS Data Analytics 2019: Presenting with ArchDaily “From terabytes to insights”

16 October 2019 The Leonardo Royal Hotel, London

Together with Arch Daily, we demonstrated how we creatively combined machine learning with sound statistics to synthesize billions of data records into actionable recommendations.

Webinar “Mining emotions for deeper new product development (NPD) insights: Can smart innovations save us from stress?”

10 October 2019

Watch this webinar to learn how rational reasoning and emotions play a role in decision-making and how voice analytics can be leveraged for richer NPD insights

ESOMAR Client Summit 2019 – Inspiration and Tech talks from Unilever, Heineken, Microsoft, Twitter and more

3 - 4 October 2019 Pitch Office, Unilever London Office

At ESOMAR's Client Summit attendees met with peers and were inspired by leading global brands on AI, machine learning, blockchain and their roles in the insights world.

MORES - ESOMAR Conference: Driving eCommerce conversion through smarter use of product images

1 October 2019 JY Campos Hall, the Philippines

Sales on E-commerce platforms like Alibaba (T-Mall) and Amazon are affected by product findability and the inability to taste, feel or smell the product. Here we demonstrate how, with the sophisticated use of imagery, these challenges can be overcome.

Sawtooth Software 2019 Conference - the latest conjoint innovations and data-fusion techniques

23 - 27 September 2019 San Diego, CA

Sharing the latest conjoint innovations, data-fusion techniques and hands-on tutorials

ESOMAR Congress 2019 – Getting the feels + finalist of WIRE’s best place to work

9 September 2019 Edinburgh International Conference Centreburg

Facebook’s new reactions, while allow users to express themselves beyond the generic “Like”, still assume equal weightage among all reactions. In this presentation, we'll share how a new metric that assigns proper weights to reactions will better define social media success.

SKIM/Sawtooth Software Choice Modeling Workshop – Sep 2019

2 - 4 September 2019 Rotterdam, The Netherlands

planung & analyse Insights 2019: Voice & the Digital Assistant (with Beiersdorf AG)

30 August 2019

Along with Dirk Ploss, Head of Digital Technologies Scouting and Advisory of Beiersdorf AG, we explored the rapid adoption of voice technology, and addressed the questions that brands should be asking.

ESOMAR ‘Best of’ – Vietnam 2019: Growing sales on e-commerce platforms

28 August 2019 Dreamplex Ampitheater, Saigon

We will explore how to drive conversion on e-commerce platforms with more sophisticated use of product visuals.

Webinar “Online Overload: How VodafoneZiggo better predicts shopper choice for portfolio optimization”

2 August 2019

SKIM Online Comparison Website Replication Predicting consumer choice in the ever-changing digital landscape is becoming…

EPP Monetized - How to make pricing fun again: Exploring a unique approach to data-fusion for better pricing decisions

3 - 5 July 2019 Amsterdam

We will share a case study on a unique data-fusion approach which delivers more holistic, effect and fun (!) pricing decisions.

EphMRA 2019: Exploring the SMART way to tap into patient emotions (with Pfizer)

25 - 27 June 2019 Warsaw, Poland

By comparing two innovative and continuous in-the-moment methodologies (a chatbot and self-recorded videos) to traditional qualitative methods, we'll be sharing our insights on whether chatbots and self-recorded videos can do a better job at capturing patient’s emotional journey.