Past events

IIeX 2020: Optimizing VodafoneZiggo’s online portfolio, mining emotions for Johnson & Johnson’s NPD, and data fusion

25 - 26 February 2020 Amsterdam, NL

We're proud to present 3 of our latest innovations and client cases at IIeX 2020: From website replication, to voice analytics and data fusion - all to help brands better understand consumer decision behavior!

Quirk’s London 2020: Applied AI in voice analytics – Can smart innovations save us from stress?

11 - 12 February 2020 InterContinental London, UK

Johnson & Johnson partnered with SKIM to explore the possibility of providing mainstream anti-stress innovations: An innovative approach to mine emotions, combining traditional techniques with machine learning.

Webinar “Pricing beyond the standard: Portfolio optimization for optional features and services”

29 January 2020

How the Hybrid CBC-MBC research method can better optimize pricing and portfolios for products and services that offer value-adds or additional features.

Webinar “Increasing online conversion by reducing psychological distance”

11 December 2019

Watch this webinar to learn how to reduce the psychological distance between consumer and brand and drive eCommerce conversion as a result.

Future of Insights Summit by UGA MMR: (Wo)man vs. machine – human vs. AI experiment

5 December 2019 Terry College of Business - University of Georgia

Join us and discover whether automation is even feasible for qualitative research, and if so, what are the benefits and drawbacks for research professionals?

ESOMAR Fusion 2019 – Can machines be emotional?

12 November 2019 The Santo Domingo Hotel, Madrid

We shared our journey on investigating ways to make qualitative insights more scaleable by using machine learning to detect emotions in voice.

TMRE 2019: Behind KFC’s secret recipe for nationwide menu optimization

5 - 7 November 2019 Las Vegas

From research findings to nationwide implementation

Research & Results 2019: From using sensory cues to trigger consumer action to increasing product conversion online

23 - 24 October 2019 MOC Convention Centre, Munich

At Research and Results 2019 in Munich we shared how to trigger consumer to purchase your product and increase product conversion online.

MRS Data Analytics 2019: Presenting with ArchDaily “From terabytes to insights”

16 October 2019 The Leonardo Royal Hotel, London

Together with Arch Daily, we demonstrated how we creatively combined machine learning with sound statistics to synthesize billions of data records into actionable recommendations.

Webinar “Mining emotions for deeper new product development (NPD) insights: Can smart innovations save us from stress?”

10 October 2019

Watch this webinar to learn how rational reasoning and emotions play a role in decision-making and how voice analytics can be leveraged for richer NPD insights

ESOMAR Client Summit 2019 – Inspiration and Tech talks from Unilever, Heineken, Microsoft, Twitter and more

3 - 4 October 2019 Pitch Office, Unilever London Office

At ESOMAR's Client Summit attendees met with peers and were inspired by leading global brands on AI, machine learning, blockchain and their roles in the insights world.

MORES - ESOMAR Conference: Driving eCommerce conversion through smarter use of product images

1 October 2019 JY Campos Hall, the Philippines

Sales on E-commerce platforms like Alibaba (T-Mall) and Amazon are affected by product findability and the inability to taste, feel or smell the product. Here we demonstrate how, with the sophisticated use of imagery, these challenges can be overcome.