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Solution sheet “DigiShop”
Download SKIM DigiShop solution sheet.
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How Nestlé is shaking up the coffee shelf with Starbucks
Exploring a virtual shelf approach to launching a premium brand In 2018, Nestlé signed a…
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How to better uncover emotions in early-stage innovation research
Exploring voice analytics in new product development research with Johnson & Johnson Have you ever…
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Ready for the next stage of pricing research?
Exploring a data-fusion approach for holistic pricing decisions Whether you’re introducing a new SKU or…
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Increasing online conversion by reducing psychological distance
From clicks to cart: making smarter use of product images In today’s crowded online marketplace,…
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Webinar “Mining emotions for deeper new product development (NPD) insights: Can smart innovations save us from stress?”
Watch this webinar to learn how rational reasoning and emotions play a role in decision-making and how voice analytics can be leveraged for richer NPD insights
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How VodafoneZiggo optimized its portfolio by better predicting consumer choices online
Understanding decision-making and choice overload in crowded markets In today’s highly competitive telecommunications market, consumers…
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Machine Learning: Top takeaways from MRS Data Analytics Conference
Exploring expert views on AI and the role of ‘stats’ in market research Machine Learning…
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Webinar “Online Overload: How VodafoneZiggo better predicts shopper choice for portfolio optimization”
SKIM Online Comparison Website Replication Predicting consumer choice in the ever-changing digital landscape is becoming…
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GUIDE: 5 challenges of marketing disease-specific medical nutrition
How can you successfully market medical nutrition as a solution to treat or prevent diseases? Download our guide to learn how to meet 5 key challenges.
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Marktforschung Webinar: “Increase e-commerce success with digital research innovations”
Learn how leading companies achieve online success through innovative research solutions.
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The unique approach a charcoal brand used to fire up tasty claims
Launching a premium product means convincing consumers to trade up, without driving them to the…
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