Knowledge center
Insights to propel your business forward, online and offline
Webinar: “Devise successful pricing strategies in difficult market conditions”
Join us on 29 Jun to learn the 3-step process FMCG brands use for a more consumer-driven approach to devising winning price strategies.
Find out more
Meet our SKIM healthcare experts at BHBIA Annual Conference 2023
Join us at the BHBIA Annual Conference 2023 in London for an enlightening event where you can meet our healthcare experts.
Find out more
Quirk’s London: How Edrington UK optimized its omnichannel path-to-purchase strategy
Join us at Quirks London and learn how the UK’s #1 whisky supplier optimized their omnichannel strategy with a 4-step insights and activation approach.
Find out more
Webinar “New HCP Insights: How health information behavior impacts medical decision making”
Learn how the health information behavior framework can help deliver more accurate and actionable insights about information use and needs as well as healthcare (treatment) decision behavior.
Find out more
Why enabling a “pause” can drive customer retention for digital subscription brands
Learn the three customer-centric strategies that digital subscription brands can adopt to increase loyalty and prevent churn.
Find out more
How pharma companies leverage health information behavior insights to optimize marketing strategies
Read how two pharma companies (oncology and dermatology indications) leveraged health information behavior insights to better optimize marketing strategies
Find out more
EPP Pricing Platform Webinar-Making the tough calls? Navigating inflation through better stakeholder alignment
Join us on our EPP Pricing Platform Webinar on Inflation, where we will share our three step, consumer-centric approach to navigating inflation, with more engaging stakeholder alignment.
Find out more
Taming the Dragon: 3 steps to strategically tackle inflation
In the past decades, high inflation rates mostly only challenged smaller, troubled economies like Argentina,…
Find out more
Generational insights that will impact your subscription marketing
Understand subscription shopper behavior across generations, including key millennial insights to improve marketing strategies
Find out more
EphMRA 2022: From Adherence to “Adhesion”: measurements, actual pitfalls, and future options
With Menarini we shared the issue of the Adhesion Measurement and the importance of having the right tools.
Find out more
EphMRA 2022: How Boehringer Ingelheim is untangling patient journeys-From theory to practice
Learn how Boehringer Ingelheim and SKIM’s innovative journey research approach resulted in programs aimed at speeding-up diagnosis and treatment outcomes.
Find out more
How health orientation and health information behavior is impacting patient journeys
Understanding the concept of health orientation & health information behavior can provide pharma companies w/ better patient journey insights
Find out more