About our methodological roots
At SKIM, our methodologists are more than just statistical experts. Apart from understanding all standard multivariate statistical methods and how to apply these to solve your challenges, we are always looking to innovate. To make sure we meet the requirements of today’s digital world – without giving in on the methodological rigor we’re known for.
Market research methods we use
Scroll down to find out more about the quantitative and qualitative methodologies we use most often – or click one of the buttons to jump to the right section straight away.