Discover key drivers influencing your brand value
Strong brand value is essential for setting your brand apart. Learn how Key Driver Analysis (KDA) uncovers the drivers influencing your brand value.
To create a robust strategy, you need reliable results. With decades of experience in advanced analytics and complex modeling techniques, we deliver results you can trust. What seems like a black box to many is an open book to us. Our deep understanding of the details behind complicated models and methods allows us to move beyond one-size-fits-all solutions, creating tailored approaches that provide more relevant, meaningful outcomes for you.
3 pillars of Advanced analytics
Choice Modeling
Accurately predict behavior by mirroring and robustly modelling real-world decision making
Other Advanced Modeling Techniques
Gain a broader market understanding through segmentation, decision journey mapping and more
Artificial Intelligence
Instantly predict product success, co-create assets or gain a deeper and faster insight into your market
Our continuous push for innovation
SKIM has been at the forefront of innovation for years. From launching Unspoken, the industry’s first implicit mobile testing platform, to pioneering advanced choice models like menu and preference-based conjoint, we’ve consistently explored new horizons. Now, we’re leading the way in using AI to predict market success, co-create assets and build chatbots that gather richer data or make analysis faster and more intuitive. Motivated by our genuine interest in this field, SKIM’s advanced analytical capabilities continue to drive the industry forward.
