Past events
Succeet’22: Beyond the buzzword: Using workshops to unlock strategies
Join us at Succeet '22 and learn what are best practices for workshops that are engaging, impactful and fun
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EphMRA 2022: From Adherence to “Adhesion”: measurements, actual pitfalls, and future options
With Menarini we shared the issue of the Adhesion Measurement and the importance of having the right tools.
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EphMRA 2022: How Boehringer Ingelheim is untangling patient journeys-From theory to practice
Learn how Boehringer Ingelheim and SKIM’s innovative journey research approach resulted in programs aimed at speeding-up diagnosis and treatment outcomes.
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Quirk’s London: Untangle messy consumer journeys with new pattern recognition and predictive analytics
Join us at Quirks London 2022 and learn how modern analytics can unravel customer journeys and overcome weaknesses of existing research approaches.
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Sawtooth Software: Exploring the latest advanced analytics and research methodologies
At the Sawtooth Software Conference, our experts shared the latest advancements in a range of choice modeling topics
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ARF SHOPPER 2022: The impact of subscriptions on consumer behavior
We shared our latest research on the impact of subscriptions on consumer behavior. Learn about the marketing and insights implications of the subscription economy.
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TMRE: The rise of the subscription lifestyle
At TMRE we shared how digitally-enabled subscriptions have impacted consumer behavior and the CPG industry.
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IIEX Latin America: Nestlé’s agile messaging approach to drive brand loyalty
At IIeX Latin America we shared Nestlé's agile approach to message optimization in Brazil during the pandemic. Together with Nestlé we'll share how consumer psychology & mobile-first research drove winning claims
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Webinar “Decision influence modeling: Achieve more reliable pharma and consumer health product forecasts”
The shift in traditional healthcare decision-making power requires pharma companies to adapt their research approach. Learn how decision influence modeling can help deliver more accurate forecasts.
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ARF Sustainability Town Hall: Product Sustainability Communications that Drive Conversion and Loyalty
Together with NYU Stern Center for Sustainable Business, Amazon and IRI, we had a panel discussion at the ARF Town Hall focused on Market Research's role in Sustainability
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Marktforschung webinar “Unraveling Complex Customer Journeys Using Advanced Analytics – A Case Study”
Join us at Marktforschung.de to learn how to better understand your customers' journeys and translate these insights into an implementable touchpoint strategy with concrete measures.
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Webinar “Holistic decision making: Improve business outcomes by integrating data sources”
Learn how leading companies are adopting new analytics approaches to make holistic decision-making a reality. We'll share examples of how data integration across information sources can help improve business outcomes.
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