Upcoming events
In the upcoming 3-day ESOMAR Congress 2017 on the 10th to 13th of September 2017, our founder and chairman Dirk Huisman will share his insights on visualizing how the market research industry and profession will be in 10 years time and how you as researchers can…
In the upcoming ESOMAR Congress 2017, our ESOMAR Corporate Young Professional finalists Iris, Julia, and Joey together with Jasper from Heineken will challenge current ways of sharing study results. They will also explore new ways of insight delivery and client-agency collaboration so that market research results…
The world is currently facing the largest refugee crisis since World War II (UNICEF), with millions of families being forced to flee their homes due to conflict, persecution, and poverty in countries including Syria, Afghanistan, Iraq, Somalia, South Sudan and Sudan. At the same time, refugees have negative connotations, with…
We and Sawtooth Software (USA) are pleased to announce our 2017 European Conference and Training Event held in Barcelona, Spain! Held between 19-22 September, 2017 this 4-day European event consists of various conjoint analysis workshops, tutorials, and conference papers. It brings together market research practitioners and academics to learn…
Shiny new tools are fun, but let’s not forget that advanced analytics are a means to an end: reaching the consumer. As researchers and marketers strive to understand the omnichannel decision journey, our respective professions are brimming with gee-whiz technologies and methodologies that promise new revelations. However, what they most…