Upcoming events
Following the successful first series of Masterclasses in Pricing and Communication, SKIM is happy to announce the second series of Masterclass events. The goal of the new edition is to bring together leading brands and explore how to Drive Digital Success. From the rapid growth of e-commerce to the shift…
Client budgets and timelines are shrinking while the need for quality remains the same. That trend has spurred an increase in survey automation, but can such solutions be applied to qualitative research given its human-centric nature? If so, what are the trade-offs? Based on the results of a competition judged…
Being the development and training partner of Sawtooth Software, we will team up to give a proven three-day software training track in Rotterdam, The Netherlands on September 19–21, 2018. This intensive three-day workshop will provide you with practical solutions whether you already have some knowledge about conjoint/choice methodologies or…
After partnering with clients such as Unilever to make them thrive amidst technology disruption, we embark on the next journey to map the potential of AI platforms, and in particular Voice assistants. CPG companies like Heineken must anticipate a new situation where “Voice” plays a critical role in habitual…
Following the successful first series of Masterclasses in Pricing and Communication, SKIM is happy to announce the second series of Masterclass events. The goal of the new edition is to bring together leading brands and explore how to Drive Digital Success. From the rapid growth of e-commerce to the shift…
We teamed up with Unilever to identify how products can break through the cluttered online environment. In this upcoming session at the TMRE 2018, we will share the learning points on how an innovative approach to replicating the virtual shopping environment led to the creation of Hero images. We…