At Quirk’s London 2020, we shared a new approach to mine emotions by combining traditional techniques with machine learning to help guide product development strategies.

With stress and anxiety seeming a societal epidemic, Johnson & Johnson partnered with us to explore the possibility of providing mainstream anti-stress innovations. If you’ve ever experienced consumers overstating their interest towards an innovation, join our session to learn how we tackled this by mining emotions at scale.

Date and Time: February 12, 11-11.30 am | room 4

Judith Suttrup
Judith Suttrup, Senior Manager