Navigate economic turbulence with strategic revenue management
Learn how strategic revenue management helps businesses tackle trade-down, avoid promo pitfalls, and stay confident in a volatile economy.
The combination of the growing importance of online imagery, along with the increased migration of shoppers to (small) mobile devices, creates a big challenge for brands. How to make sure that shoppers are able to correctly identify products?
In the IIeX EU 2018, we introduced a case study to showcase the importance of Hero images and how we helped Unilever to test and optimize their mobile ready so-called Hero Images.
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