How laboratory segmentation shaped a leading MedTech's R&D priorities
Discover how segmentation helped a leading immunodiagnostics division prioritize features and develop strategies for product innovation.
SKIM headquarters is located in the central and historic Groot Handelsgebouw in Rotterdam.
As part of a series on their residents, the GHG sat down with our Chairman, Dirk Huisman, to ask why we chose to set-up shop under their roof and what’s to be expected from SKIM in the coming years.
Read the entire interview on the Groot Handelsgebouw website (in Dutch).
Be the first to receive the latest market research insights, tips from industry peers and exclusive content to help you influence decision behavior.
Discover how segmentation helped a leading immunodiagnostics division prioritize features and develop strategies for product innovation.
Watch our webinar to learn how to leverage shifting consumer perceptions of price & promotions and enhance your brand’s revenue management strategies.
Watch our webinar to learn how to leverage shifting consumer perceptions of price & promotions and enhance your brand’s revenue management strategies.
Watch our webinar to learn how to leverage shifting consumer perceptions of price & promotions and enhance your brand’s revenue management strategies.