Webinar: Beyond the hype – Impact of AI on consumer behavior and brands

Webinar: Beyond the hype – Impact of AI on consumer behavior and brands

Learn how to improve customer experience and loyalty, and improve willingness to pay, through AI-based services.

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Forecasting demand for Guide Dogs UK 15 years into the future Blog

Forecasting demand for Guide Dogs UK 15 years into the future

Learn how Guide Dogs and SKIM augmented existing data sources with stakeholder and consumer insights to build a forecast model that predicted future demand.

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IIEX EU 2024: Unveiling the Secret – How to Get Consumers to Value Sustainability in Food Products Industry event

IIEX EU 2024: Unveiling the Secret – How to Get Consumers to Value Sustainability in Food Products

Join our session at IIEX EU and be part of the movement towards sustainable consumer engagement. Together with Danone Alpro, we'll explore innovative strategies for reducing psychological distance and making sustainability personal for consumers.

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IIEX EU 2024: Crunching the Future – El Origen’s Innovative Snack Journey Industry event

IIEX EU 2024: Crunching the Future – El Origen’s Innovative Snack Journey

Be part of the crunchy revolution and join our session in IIEX EU where we will delve into the collaborative journey with El Origen & SKIM, exploring innovative strategies for testing and launching a sustainable innovation in a competitive market.

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Infographic “The impact of AI on eCommerce” Infographic

Infographic “The impact of AI on eCommerce”

Discover how AI impacts eCommerce and master six decision-behavior insights for brand success.

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Cheat Sheet “6 Golden Rules of Conjoint” Cheat sheet

Cheat Sheet “6 Golden Rules of Conjoint”

Learn how to navigate uncertainty and optimize pricing decisions with the 6 golden rules of Conjoint Analysis.

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Webinar: Beyond the hype – Impact of AI on consumer behavior and brands Webinar

Webinar: Beyond the hype – Impact of AI on consumer behavior and brands

Sign up for this webinar to hear the impact of AI on decision behavior and brand value across industries. Explore AI strategies for 2024 and beyond.

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EPP FMCG/CPG RGM forum: How The Financial Times Optimizes Customer Growth with Innovative Promotion Strategies Industry event

EPP FMCG/CPG RGM forum: How The Financial Times Optimizes Customer Growth with Innovative Promotion Strategies

Join SKIM and the Financial Times at the EPP FMCG/CPG RGM forum. Learn how the Financial Times applies both existing and new promotional tactics that align with the commercial goals of a premium brand.

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Secrets to optimizing promotion strategies in 2024  Blog

Secrets to optimizing promotion strategies in 2024 

New consumer research reveals how brands can optimize promotion strategies, without sacrificing the bottom line. Get new insights on shifting price perceptions in Europe

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Cheat sheet “Beat private label brands: Winning strategies to conquer anchor” Cheat sheet

Cheat sheet “Beat private label brands: Winning strategies to conquer anchor”

Learn the 3 proven pricing strategies to overcome and use anchors in order to drive conversion.

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AI’s impact on consumer behavior and how to increase brand value Blog

AI’s impact on consumer behavior and how to increase brand value

New research reveals how brands can unlock AI's potential for brand success & consumer engagement. Learn current AI adoption trends, nuances & brand implications.

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Quirk’s London: Forecasting demand for Guide Dogs 15 years into the future Industry event

Quirk’s London: Forecasting demand for Guide Dogs 15 years into the future

Learn how Guide Dogs and SKIM augmented existing data sources with stakeholder and consumer insights to build a forecast model that predicted future demand, in turn enabling the business to embrace a more adaptive strategic mindset towards long term planning.

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Cheat sheet “How to use AI to elevate your insights strategy” Cheat sheet

Cheat sheet “How to use AI to elevate your insights strategy”

Learn the 3 transformative approaches using artificial intelligence (AI) to enhance creativity, quality, and efficiency in your insight projects.

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