[Whitepaper] </br> From Terabytes to Insights: Implications of Big Data on market research

[Whitepaper]
From Terabytes to Insights: Implications of Big Data on market research

Get practical tips on turning Big Data into actionable insights based on a digital content optimization research study with ArchDaily.com, the leading architectural website worldwide.

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How Unilever is driving growth opportunities with NRM Blog article

How Unilever is driving growth opportunities with NRM

Read how Unilever is focusing on revenue growth with a data-driven net revenue management (NRM) strategy and get tips from its NRM expert.

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Turning terabytes of Big Data into insights Blog article

Turning terabytes of Big Data into insights

Read about the Big Data insights approach used to help ArchDaily.com, the leading architectural website worldwide, optimize its digital content strategy.

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Webinar “Pricing beyond the standard: Portfolio optimization for optional features and services” Webinar

Webinar “Pricing beyond the standard: Portfolio optimization for optional features and services”

How the Hybrid CBC-MBC research method can better optimize pricing and portfolios for products and services that offer value-adds or additional features.

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WHITEPAPER: From Terabytes to Insights – Implications of Big Data on market research Whitepaper

WHITEPAPER: From Terabytes to Insights – Implications of Big Data on market research

Read about the Big Data insights approach used to help ArchDaily.com, the leading architectural website worldwide, optimize its digital content strategy.

Find out more
Webinar “Increasing online conversion by reducing psychological distance” Webinar

Webinar “Increasing online conversion by reducing psychological distance”

Watch this webinar to learn how to reduce the psychological distance between consumer and brand and drive eCommerce conversion as a result.

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Solution sheet “DigiShop” Brochure

Solution sheet “DigiShop”

Download SKIM DigiShop solution sheet.

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How Nestlé is shaking up the coffee shelf with Starbucks Blog article

How Nestlé is shaking up the coffee shelf with Starbucks

Exploring a virtual shelf approach to launching a premium brand In 2018, Nestlé signed a…

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How to better uncover emotions in early-stage innovation research Blog article

How to better uncover emotions in early-stage innovation research

Exploring voice analytics in new product development research with Johnson & Johnson Have you ever…

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Ready for the next stage of pricing research? Blog article

Ready for the next stage of pricing research?

Exploring a data-fusion approach for holistic pricing decisions Whether you’re introducing a new SKU or…

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Increasing online conversion by reducing psychological distance Blog article

Increasing online conversion by reducing psychological distance

From clicks to cart: making smarter use of product images In today’s crowded online marketplace,…

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Webinar “Mining emotions for deeper new product development (NPD) insights: Can smart innovations save us from stress?” Webinar

Webinar “Mining emotions for deeper new product development (NPD) insights: Can smart innovations save us from stress?”

Watch this webinar to learn how rational reasoning and emotions play a role in decision-making and how voice analytics can be leveraged for richer NPD insights

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How VodafoneZiggo optimized its portfolio by better predicting consumer choices online Blog article

How VodafoneZiggo optimized its portfolio by better predicting consumer choices online

Understanding decision-making and choice overload in crowded markets In today’s highly competitive telecommunications market, consumers…

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