The more accurately we mirror real-life decision making, the better we can understand and predict people’s behavior. That’s why, at SKIM, we’ve spent decades mastering the art of choice modelling. As the global leader in this field, we constantly push the boundary of what’s possible, develop propriety design algorithms, custom layouts to match new market realities and advanced simulation techniques to ensure our models are as reliable as possible.
Optimize product features and prices by revealing people’s true drivers of preference through realistic trade-off scenarios
Ideal for products and services with customizable options and add-ons, typically found in hospitality, automotive and telecom
When faced with countless options, our adaptive techniques guide you swiftly to what really matters to your customers
To enhance the accuracy of our models, it’s crucial to capture customer decisions as authentically as possible. That’s why we’re constantly evolving our solutions to reflect how customers interact with the world and your products or services today. From replicating online retail experiences to mirroring mobile phone usage, our expertise ensures a seamless front end while maintaining reliability of our models behind the scenes.
Curious about choice modeling?
Senior Director Methodology and Analytics
Senior Director Methodology and Analytics
Senior Director Methodology and Analytics
Senior Director Methodology and Analytics
Join us at the Sawtooth Software A&I Summit 2024 to delve into the latest innovations in choice modeling, conjoint analysis techniques, and AI Large Language Models (LLMs)
Join us at the Sawtooth Software Analytics & Insights Summit 2023 to explore the latest innovations in choice modeling and conjoint analysis techniques.
At the Sawtooth Software Training Events, our methods and analytics experts will hold a training on advanced applications of conjoint solutions.
At the Sawtooth Software Conference, our experts shared the latest advancements in a range of choice modeling topics
