SKIMspiration 2016: Influencing the Customer Decision Journey
Join us June 2, in Rotterdam (NL) for our client event!
What to expect? A series of thought leading marketing experts from inside and outside the MR industry, there to inspire you on ways to influence the customer decision journey. We’ll tickle your senses with a combination of fun and brain-teasing activities, presentations, innovations, drinks and food.
Program – Influencing the Customer Decision Journey
15:45 – 16:10 Reception & SKIM opening
16:10 – 17:00 Escape Room Challenge
17:00 – 17:45 Drinks & appetizers
17:45 – 18:00 Google: Influencing online touchpoints in the customer journey
By Devina Mahajan, Google Video Specialist Northern Europe
18:00 – 18:15 Aegon: A research based journey to position a financial brand for emotional appeal
By Theo van Uffelen, Aegon Marketing Director
18:15 – 19:00 Dinner – main course
19:00 – 19:15 SKIM’s Innovation roadmap along the customer journey
By Paul Janssen, Communications Platform Manager, SKIM, USA
19:15 – 19:50 Paul Smit: Influencing the brain
By Paul Smit, Philosopher and Comedian
19:50 – 20:30 Dessert & event wrap-up
Want to know more? Don’t hesitate to give us a call or drop an email!