Adaptiveness could be the key to predicting consumer preferences
As telecom and technology markets are continually disrupted, our approach to their specific market research…
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Senior VP Global Methodology & Analytics
Jeroen is the Senior Director of Transformation based in our Rotterdam office. With a background in commercial economics and a career as a professional gymnast, he combines analytical rigor and an unwavering perseverance to drive methodological innovation within SKIM. Having led hundreds of complex conjoint analysis studies, Jeroen is frequently spotted at industry conferences or software workshops, providing training and consulting to market research peers.
As telecom and technology markets are continually disrupted, our approach to their specific market research…
Have you come across the situation where many items (descriptions, statements or concepts) had to…