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Insights to propel your business forward, online and offline
Why enabling a “pause” can drive customer retention for digital subscription brands
Learn the three customer-centric strategies that digital subscription brands can adopt to increase loyalty and prevent churn.
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How pharma companies leverage health information behavior insights to optimize marketing strategies
Read how two pharma companies (oncology and dermatology indications) leveraged health information behavior insights to better optimize marketing strategies
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EPP Pricing Platform Webinar-Making the tough calls? Navigating inflation through better stakeholder alignment
Join us on our EPP Pricing Platform Webinar on Inflation, where we will share our three step, consumer-centric approach to navigating inflation, with more engaging stakeholder alignment.
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Taming the Dragon: 3 steps to strategically tackle inflation
In the past decades, high inflation rates mostly only challenged smaller, troubled economies like Argentina,…
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Generational insights that will impact your subscription marketing
Understand subscription shopper behavior across generations, including key millennial insights to improve marketing strategies
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EphMRA 2022: From Adherence to “Adhesion”: measurements, actual pitfalls, and future options
With Menarini we shared the issue of the Adhesion Measurement and the importance of having the right tools.
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EphMRA 2022: How Boehringer Ingelheim is untangling patient journeys-From theory to practice
Learn how Boehringer Ingelheim and SKIM’s innovative journey research approach resulted in programs aimed at speeding-up diagnosis and treatment outcomes.
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How health orientation and health information behavior is impacting patient journeys
Understanding the concept of health orientation & health information behavior can provide pharma companies w/ better patient journey insights
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Sawtooth Software: Exploring the latest advanced analytics and research methodologies
At the Sawtooth Software Conference, our experts shared the latest advancements in a range of choice modeling topics
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Product subscriptions: 3 surprising reasons behind consumer choices
For CPG brands and retailers, the subscription model offers tremendous opportunities for recurring revenue and…
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Quirk’s London: Untangle messy consumer journeys with new pattern recognition and predictive analytics
Join us at Quirks London 2022 and learn how modern analytics can unravel customer journeys and overcome weaknesses of existing research approaches.
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The subscription lifestyle opportunity: Create direct relationships with customers
Have you ever opened your door and wondered: “What is in the package that just…
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