Join us at the upcoming Quirk’s Chicago where we’ll discuss how Whirlpool partnered with us to create a standardized approach to screening and prioritizing new ideas across their major kitchen and laundry appliance categories.

In this session we’ll explain how we create an innovation mapping system, and how the modeling, analysis and mapping works.  In addition, we’ll also share our learnings and how our partnership has evolved.

Date and Time: Thursday, 27 Aug 2020, 10.30 – 11.00
Booth: TBD


Matt Draper, Consumer Insights Manager – Whirlpool
Remy Denton
Remy Denton, Director – SKIM